Companies as varied as Toyota, Dell, Sears, and Adidas have all established bulkheads in the 3-D virtual world called "Second Life." Is this influx of brands an exciting precursor of how we'll be conducting business very soon, or the ultimate exercise in corporate flat-footedness?Feb 3, 2007 12:01 AM
By Alice LaPlante
InformationWeek
The rest of the article here.
1 comment:
It is perhaps amusing to note that Cisco are oft quoted as a fine example of "how not to do SL"... usually deserted, no interest or buzz about it. Perhaps that is a problem for early adopters.
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